The concept of mobile marketing has not escaped the attention of the New York Times or the Wall Street Journal. This is a fairly new way to make your phone work for you…as a writer, you probably travel a lot, going from place to place promoting your book, doing book signings and more. And if [...]

The cost that goes into writing and publicizing a book varies depending upon many factors…such as whether you self-publish and self-publicize, or whether you use a publicist. Maybe you are a publicist, the voice and writer who puts your client out before the public eye through websites, press releases, emails, social media, and so much [...]

Yesterday was “National Columnist Day”. You are a writer, so the idea of being your own columnist and writing your own press releases should come naturally, or does it?  Who knows more about you than…you!  But do you have what it takes to sell yourself? Press releases are a wonderful way to let people know [...]

I enjoy “Book Marketing Expert” newsletter each month, and in the latest issue, the writer shares the following very helpful information…and at the end, follow the link and sign up for the newsletter if you aren’t already receiving it, it’s a must if you are an author, or wanna-be author or writer. Getting a Head [...]

Whether you are promoting a book or a business, a blog is a great way to do it…a companion to your website.  The main reason for this is because you are regularly posting new information…while there is a tendency to let a website stay as it is for extended periods of time.  This isn’t bad [...]

Sometimes we get so caught up in sending emails to promote our business or book, that we forget the personal touch that can be held and felt in the form of a greeting card.  When was the last time you sent something with a personal touch by mail to sell your book or publication? An [...]

If you have read my earlier post about Squidoo, you’ll know what a “lens” is, it’s a single page web site focused on a single topic using a large variety of “modules” supplied to you by Squidoo…you can do them quickly, and by choosing your “tags” or keywords carefully, can bring a nice number of [...]

While this site is a resource with help for authors and writers, as well as reviews, The Authors Show is a place to listen to, or watch book reviews…they also have a newsletter that will help you if you are interested in information about publishing a book. I am listening to a review right now [...]

Books and eBooks aren’t the only things that are “in print” that people find useful, or enjoy. There’s many ways that the written word can benefit us, here’s just a few obvious ones: Birthday Greetings (today is my sister’s birthday!) Christmas Greeting Cards Business Cards Party Invitations Wedding Invitations Even things as humble as the [...]

I have a website right now that has a form on it that I’m not happy with. It wasn’t easy to put together, and because of it’s appearance, somewhat unprofessional looking, I don’t think it’s as appealing to people as it could be. You may be experiencing the same thing…forms are important to websites…they are a [...]