TODAY IS THE BIG DAY!! The book launch for a book that will change your life or the life of someone you care about is happening RIGHT NOW!! Please see the post below this one for more information.

BUT BEFORE YOU GO, I want to talk to those of you that are in business for yourself, whether you own a book shop, or any other type of small business.  If you are trying to sell accepting cash or checks only, it may be a little challenging during the present economy, because people are holding onto their cash…or may even have a shortage of it, and are depending upon credit to help them through.

Shoppers do have to be careful not to build up so much debt that they can’t pay it back, but for many, it’s the only way they have to pay for some things. For example, think of all the people who are working for Chrysler who aren’t going to work or get paid because Chrysler is closing their factories for a month. What will they do if they don’t have enough cash set aside? I’d say they will be using credit cards, so a credit card processing machine for your business will be much appreciated by your customers. I was visiting onlinecheck.com and was surprised to see that the monthly fee for a service like this is about $8.95 a month, and you can use it for a month free, no contracts, cancel whenever you want, the machine is free…not bad! I’m happy to have this link in my blog for future reference.

That’s it for today, I hope you have a great day, happy reading…and don’t forget the book launch!

Book Fairs and Trade Shows may be a great way for writers and authors to promote their books. This depends upon what format is being used, but what better place to be than where readers are gathered?

While browsing the internet I found that the Library of Congress has a page dedicated to Book Fairs, with many that are available throughout the US. While the term “Book Fair” is more commonly used, you will also find a lot of resources by searching for “Book Trade Show”.

Maybe you are someone interested in being part of a fair or trade show to promote your book store, or need a ways to display your book at a show if you are an author. In this case you may be more interested in finding a trade show display company to get ideas. There are many ways to promote yourself and what you have to offer by using displays that can range from simple, to very elaborate, depending upon your taste.

I am going to take a look at what fairs are in my area of NJ, and take a look at the trade show display company to see what ideas they inspire.

The weather is warmer in many parts of the country, making for more outdoor fairs, so find out what is in your area, and enjoy!